LA Direct Solutions
LA Direct Solutions is a UK-based reseller of refurbished IT hardware focused on sustainable technology solutions. I refreshed the brand to better reflect its values of reliability, circular technology and environmental responsibility, creating a cleaner and more professional identity
Brief
Modernise LA Direct Solutions’ brand presence to better connect with B2B clients while highlighting the company’s commitment to sustainable IT and reliable technology solutions.
Process
I developed a refreshed visual identity using a blue and green colour palette to represent trust, technology and sustainability. The new direction was applied across the website, social media, print assets and exhibition materials, creating a more consistent and professional brand experience.
Outcome
A unified brand identity that positions LA Direct Solutions as a forward-thinking sustainable technology provider. The refreshed visuals and improved digital presence create stronger recognition while helping communicate the company’s values more effectively.